CO-OP ADVERTISEMENTS - STRATHCLYDE SCHOOLWEAR

Video 1 (currently displayed video)

Mrs. Duncan has been shopping at the Co-op’s competitors, but has missed her favourite Co-op brands. (clip)

Video 2

Children modelling the Co-op’s ‘Strathclyde’ range of schoolwear at Blair Drummond Safari Park. (clip)

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Subjects:

  • Food and drink
  • Media, communication and the creative industries

Genres:

  • Advertising

Decade:

  • 1970s

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Please read Understanding catalogue records for help interpreting this information and Using footage for more information about accessing this film.

Title: CO-OP ADVERTISEMENTS - STRATHCLYDE SCHOOLWEAR

Reference number: 0723

Date: 1972c

Sound: sound

Original format: 16mm

Colour: col

Fiction: non-fiction

Running time: 3.00 mins

Description: Adverts for "Strathclyde" schoolwear: "Top ten" shopping buys at the Co-op.

Shotlist: [Please note all 4 reels are joined together in order detailed below] REEL I No credits. Advert for "Strathclyde" schoolwear which features a school outing to a safari park (0.40) REEL II No credits. Three adverts featuring the jingle "You've a Friend in the Co-op". First two contain details of the latest food price reductions and the third illustrates the kind of service to be found in the Co-op stores in comparison to their rivals (1.09) REEL III No credits. The top ten shopping buys featuring the same jingle as appears in Reel II (0.40) REEL IV No credits. children are on a trip to a swimming pool; girls and boys of different ages model clothing from "Strathclyde" schoolwear lines by the pool. (0.40)